Machine Learning and Generative AI for Marketing: Take your data-driven marketing strategies to the next level using Python

Start transforming your data-driven marketing strategies and increasing customer engagement. Learn how to create compelling marketing content using advanced gen AI techniques and stay in touch with the future AI ML landscape.

Key Features

• Enhance customer engagement and personalization through predictive analytics and advanced segmentation techniques
• Combine Python programming with the latest advancements in generative AI to create marketing content and address real-world marketing challenges
• Understand cutting-edge AI concepts and their responsible use in marketing

Book Description

In the dynamic world of marketing, the integration of artificial intelligence (AI) and machine learning (ML) is no longer just an advantage-it's a necessity.