Complex Presents: Sneaker of the Year: The Best Since '85

In 1985, Nike released Michael Jordan's first sneaker, the Air Jordan 1, and sneaker culture was born. With vibrant photographs and illustrations throughout, as well as input from some of the sneaker world's most important voices, Complex Presents: Sneaker of the Year is a must-have for hypebeasts and sneakerheads everywhere.

Foreword by Marc Ecko

Contribution by Joe La Puma

Sneaker of the Year explores the past 35 years of sneaker culture with the expertise, authority, and passion that only Complex can offer.

Now, thousands of people wait in line at Supreme, and companies throw millions of dollars at LeBron James to keep him in their marketing plans. The trend that saw steady growth for decades with the emergence of sports, hip-hop, and sportswear advertising has exploded into a phenomenon.