Автор Philip Kotler

Marketing 6.0: The Future Is Immersive

Marketing 6.0: The Future Is Immersive

Hermawan Kartajaya, Philip Kotler, Iwan Setiawan

Positioning: The Battle for Your Mind

Positioning: The Battle for Your Mind

Al Ries, Jack Trout, Philip Kotler

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Principles of Marketing

Principles of Marketing

Philip Kotler, Gary Armstrong

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